Enhanced MailChimp Campaigns, LinkedIn Drafts, and System Performance
March brings significant enhancements to ShareLink’s automation capabilities, with a focus on giving you more control over your investor communications workflow. We’ve expanded MailChimp campaign management, introduced LinkedIn draft functionality, and made numerous performance improvements that make your daily IR tasks more efficient and reliable. These updates address key user feedback about needing more flexibility in communication timing and better system responsiveness.
New Features
Feature: Advanced MailChimp Campaign Management
Benefit: You now have complete control over your email campaigns with draft recipient management and automatic template creation. When you update announcement templates, ShareLink automatically creates new MailChimp campaigns, ensuring your communications always use the latest formatting. This eliminates the manual campaign setup process and prevents outdated templates from being sent to your investor list.
Feature: LinkedIn Draft Mode for ASX Announcements
Benefit: Create and review LinkedIn posts for your ASX announcements before they go live with the new draft-only option for LinkedIn integration. This gives you the opportunity to review, edit, and perfect the timing and messaging of your social media announcements, rather than having them post automatically when ASX announcements are released. You can now align your LinkedIn presence with your broader communication strategy for all ASX-related communications.
Feature: Client Billing Management Access
Benefit: Clients who manage their own billing can now update their billing contact information directly within ShareLink, reducing support requests and ensuring your account information stays current. This streamlines account management and gives you more control over your subscription details without needing to contact support for routine updates.
Feature: Customizable Calendar Colors
Benefit: Personalize your ShareLink calendar with custom colors for current and selected dates, making it easier to navigate announcement schedules and important dates at a glance. This visual enhancement helps you quickly identify key periods like reporting deadlines or scheduled announcement releases.
Feature: Currency Toggle Functionality
Benefit: Switch between different currencies in your financial widgets to better serve international stakeholders or display data in your preferred currency format. This flexibility is particularly valuable for companies with international investor bases or dual listings.
Improvements
Feature: Advanced MailChimp Campaign Management
Benefit: You now have complete control over your email campaigns with draft recipient management and automatic template creation. When you update announcement templates, ShareLink automatically creates new MailChimp campaigns, ensuring your communications always use the latest formatting. This eliminates the manual campaign setup process and prevents outdated templates from being sent to your investor list.
Feature: LinkedIn Draft Mode for ASX Announcements
Benefit: Create and review LinkedIn posts for your ASX announcements before they go live with the new draft-only option for LinkedIn integration. This gives you the opportunity to review, edit, and perfect the timing and messaging of your social media announcements, rather than having them post automatically when ASX announcements are released. You can now align your LinkedIn presence with your broader communication strategy for all ASX-related communications.
Feature: Client Billing Management Access
Benefit: Clients who manage their own billing can now update their billing contact information directly within ShareLink, reducing support requests and ensuring your account information stays current. This streamlines account management and gives you more control over your subscription details without needing to contact support for routine updates.
Feature: Customizable Calendar Colors
Benefit: Personalize your ShareLink calendar with custom colors for current and selected dates, making it easier to navigate announcement schedules and important dates at a glance. This visual enhancement helps you quickly identify key periods like reporting deadlines or scheduled announcement releases.
Feature: Currency Toggle Functionality
Benefit: Switch between different currencies in your financial widgets to better serve international stakeholders or display data in your preferred currency format. This flexibility is particularly valuable for companies with international investor bases or dual listings.
Bug Fixes
Feature: Improved Calculator Widget Accuracy
Benefit: We’ve refined decimal place handling in the capital investment calculator and fixed border display issues, ensuring your financial calculations present cleanly and accurately to stakeholders. The calculator now provides more precise results for investment scenarios and displays properly across all device types.
Feature: Enhanced Data Handling and Display
Benefit: Multiple improvements to data processing ensure more reliable widget performance, including better handling of non-ASX data, improved demo data trends, and resolved issues with content wrapping in preview modes. These fixes result in more consistent widget display and fewer display errors when stakeholders view your investor page.
Feature: Simplified Interface Elements
Benefit: We’ve hidden complex dropdown menus by default and improved upgrade/downgrade labeling to make the ShareLink interface more intuitive. These changes reduce visual clutter and make it easier to focus on the features you use most frequently.
Conclusion
March’s updates significantly expand your control over investor communications while improving overall system performance. With enhanced MailChimp campaign management, LinkedIn draft capabilities, and better integration handling, you can now fine-tune your communication strategy with greater precision and reliability.
These improvements reflect our commitment to giving you professional-grade tools that adapt to your specific IR workflow requirements.
FAQ
1. How does the automatic MailChimp campaign creation work?
When you modify an announcement template, ShareLink automatically generates a new MailChimp campaign using the updated template. This ensures your email communications always reflect your latest branding and messaging without manual campaign setup.
2. Can I still post LinkedIn content immediately, or is everything now draft-only?
You have complete flexibility to mix automatic and manual posting based on your needs. Using the holding area workflows, you can set up rules where routine announcements (like quarterly updates) post automatically across LinkedIn, MailChimp, and X, while sensitive announcements (like earnings or material changes) are held for your review. This gives you both automation efficiency and manual control where it matters most.
3. What billing information can clients update themselves?
Clients with billing management access can update their billing contact details, including name, email, and contact information. Payment methods and subscription changes still require support assistance for security purposes.
4. How do the announcement presets differ from the previous integration settings?
Announcement presets provide better organization of your communication templates and clearer relationships between different channels. The functionality is enhanced, but the core concept of managing different message formats for different announcement types remains the same.
5. How do the holding area workflows determine which announcements to hold vs. post automatically?
You can create custom rules based on announcement types (like “Price Sensitive” or “Earnings Release”) and specific keywords within the announcement text. For example, you might set up a workflow that automatically posts routine operational updates but holds any announcement containing keywords like “acquisition,” “earnings guidance,” or “trading halt” for manual review before release across MailChimp, LinkedIn, and X.
6. Does the LinkedIn draft functionality work for all types of content?
The LinkedIn draft and automation features specifically work with ASX announcements processed through ShareLink. You cannot create drafts for non-ASX social media content within ShareLink – the platform focuses on automating and managing communications directly related to your ASX announcement releases.
7. Will the currency toggle affect my existing widget displays?
No, existing widgets will continue displaying in their current currency format. The toggle gives you the option to change currency display when needed, but it doesn’t automatically alter existing configurations.
8. Do these performance improvements require any action from me?
No, all performance improvements are automatically applied to your account. You should notice faster integration setup and more responsive interface elements immediately.
